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Freshline is an eCommerce and fulfillment platform tailored for perishable food suppliers, enabling them to sell directly to consumers. Originally launched as Coastline, a seafood marketplace, the founders leveraged their extensive experience in the perishable food supply chain to create a platform that simplifies online ordering and fulfillment for wholesalers and distributors. Freshline offers features like customizable delivery zones, sales analytics, and integration capabilities, making it a specialized solution for the unique needs of food distributors. The company has seen significant growth, processing millions in orders monthly and achieving an 18% increase in order volume, while reducing operational errors by 24%.
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