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Digital Communications Manager
Bigelow Laboratory for Ocean Sciences
Marketing & Communications
Wells, ME, USA
Posted on Nov 27, 2024
Overview
Bigelow Laboratory for Ocean Sciences is searching for a talented digital communications manager who will own the digital aspects of our institutional marketing and communications and help take them to the next level.
Your work would play a critical role at Bigelow Laboratory — a nonprofit research institute that uses innovative approaches at the frontiers of science to study the foundation of global ocean health and unlock its potential to improve the future for all life on our planet. Most of the organisms we study are microscopic in size, but their influence and potential are unmatched. In addition to creating half of the oxygen we breathe they sustain all life in the sea. No plankton = no whales!
This is a hybrid position, and candidates will ideally be located (or be willing to relocate) within driving distance of Bigelow Laboratory’s beautiful, state-of-the-art campus in East Boothbay, Maine.
This is a full-time role that offers competitive compensation commensurate with experience and a full benefits package. Local travel may occasionally be required. Hours are typically regular and constitute a 37.5-hour workweek, but some additional, evening, and weekend work may be required due to events, deadlines, or other timely reasons. The salary band for this position is $72,000 - $82,000.
Key responsibilities include:
Track and leverage data across social channels, website traffic, and, occasionally, ads, with an eye to better understanding the user experience and how to better reach specific audiences.
Manage our institution’s digital assets, including imagery and video libraries as well as collateral.
Craft and execute a paid search strategy for specific aspects of our laboratory’s services.
Ensure that our website and other practices adhere to the most up-to-date SEO optimization strategies
Capture and edit photo/audio/video content and post it to our website, social, and YouTube channels.
Execute basic graphic design tasks that meet a high professional standard, including marketing emails and other promotional materials.
Help maintain a content calendar shared among the team, which includes a director of communications and a lead science writer/public relations manager.
Consistently apply Bigelow Laboratory’s brand voice and visuals to diverse communications and help ensure that others do the same
Edit and proofread to ensure the highest quality and accuracy standards are met
To be qualified for this opportunity, you must have:
5+ of marketing communications experience with website and social media experience
Bachelor's degree in marketing, communications, or other relevant field
Proficiency with social media posting services, like Hootsuite
Familiarity with project management applications, like Asana is a plus
Experience in in Adobe suite of products
Design background a plus
Photo/video/audio editing capabilities
Experience running data and analytics for social media, website usage, and ads.
Knowledge of marine biology, molecular techniques, and/or other relevant ocean research is helpful, but not required
Familiarity with Google ads and SEO best practices.
Communications experience with nonprofit or other mission-driven organization is highly preferred
Passion for science and its ability to help us understand, sustainably use, and care for the ocean
Apply
If your experience aligns with the responsibilities and requirements outlined above, we strongly encourage you to apply online for this exciting opportunity on our team. To do so, please upload your cover letter, resume, and the five marketing communications samples that best illustrate your fit for this role. For each work sample, please briefly explain your specific contributions and the roles of any others involved. You’re also welcome to include a link to your portfolio site in addition to the five examples provided.
For full consideration, the application should be received by January 19, 2025. Review of applicants will begin immediately thereafter.
Individuals seeking more information about this position or needing to request an accommodation, please contact [email protected] or (207) 315-2567, ext. 107.
Working at Bigelow Laboratory
Bigelow Laboratory is an inclusive community of scientists from around the world that welcomes and supports diverse opinions and cultures. Bigelow Laboratory for Ocean Sciences strives to maintain an environment that allows our employees to flourish through respectful, inclusive, and equitable treatment of others. We believe there is power in embracing the full diversity of humanity to advance science and are committed to supporting each other as individuals worthy of respect. Bigelow Laboratory is an Equal Opportunity/Affirmative Action Employer.
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